Stop Struggling. Start Succeeding. Blubrry Can Help.
Podcasting is one of the most exciting and accessible forms of content creation—but that doesn’t mean it’s easy. Many creators jump in with passion and great ideas, only to find themselves stalled by common, avoidable mistakes.
Whether you’re about to launch or you’ve already published a few episodes, these five podcasting missteps can limit your growth, harm listener trust, or cause burnout. The good news? They’re fixable—and Blubrry is here to help you avoid them altogether.
❌ Mistake #1: Not Creating a Website or Podcast Hub
Why It’s a Problem:Many podcasters make the mistake of relying only on apps like Apple Podcasts or Spotify to “host” their presence. But these platforms don’t provide a dedicated space where you control the narrative, engage your audience, or grow your brand. Without your own website, you miss opportunities to drive traffic, collect emails, monetize, and boost SEO.
What You Risk Without a Site:
- Listeners searching your name or podcast may not find you at all.
- You lose control over your brand’s look and feel online.
- You have no easy way to share show notes, transcripts, or bonus content.
How to Fix It:
- Start with a simple one-page website with your podcast title, description, episode list, and subscribe links.
- Add show notes and episode transcripts to boost discoverability on search engines.
- Use your site to collect emails, sell merch, or offer exclusive content to loyal fans.
Blubrry Makes It Easy:Every Blubrry hosting plan comes with a free WordPress-powered website, fully integrated with your podcast feed. You’ll have a central, customizable hub for your show—without needing to be a web developer.
🔁 Mistake #2: Inconsistent Publishing or “Podfade”
Why It’s a Problem:Consistency is key to building trust with your audience. When creators disappear without explanation, listeners assume the show has ended—even if it hasn’t. That inconsistency, also known as “podfade,” causes audiences to drop off, and it makes it harder for podcast directories to recommend your show.
What Inconsistency Looks Like:
- Publishing three episodes one month, then nothing for two months.
- Missing scheduled releases without telling your audience.
- Losing momentum and motivation due to lack of planning.
How to Fix It:
- Set a sustainable publishing cadence (weekly, biweekly, or monthly) based on your schedule and bandwidth.
- Batch record and schedule episodes in advance to give yourself breathing room.
- Let your audience know if you need to pause production—short update episodes can go a long way.
How Blubrry Helps:Our publishing tools and calendar-based scheduling allow you to set and stick to a plan. Plus, if you’re feeling stuck, our support team is available to brainstorm, troubleshoot, and guide you—you’re not alone.
🎧 Mistake #3: Poor Audio Quality
Why It’s a Problem:Listeners will forgive a few flubs or long intros—but if your audio is hard to hear, full of background noise, or inconsistent in volume, they’ll stop listening. With millions of other shows available, poor sound quality is one of the fastest ways to lose an audience.
Common Audio Issues:
- Using your laptop mic or phone for recording.
- Recording in an echoey room or one with lots of background noise.
- Failing to normalize volume, remove hiss, or adjust levels during editing.
How to Fix It:
- Invest in a decent USB or XLR microphone (you don’t need to break the bank).
- Record in a soft, quiet space—avoid empty rooms and hard surfaces.
- Learn basic audio editing or use free tools to clean up your audio.
How Blubrry Helps:
We offer tech support from real people, including microphone recommendations, setup tips, and editing partners. Whether you’re using GarageBand, Audacity, or a mobile setup, we’ll help you improve your sound and confidence. Learn more about podcast equipment and
🎯 Mistake #4: No Clear Niche or Defined Audience
Why It’s a Problem:When you try to appeal to everyone, you resonate with no one. Broad, vague shows rarely gain traction, because they don’t speak directly to a specific listener’s interests, problems, or passions. A clearly defined niche makes it easier to build a dedicated fan base and grow your show faster.
Red Flags You Need a Niche:
- You can’t clearly describe who your show is for.
- Your topics jump from subject to subject without a common thread.
- You’re struggling to build momentum with listeners or downloads.
How to Fix It:
- Identify your ideal listener and focus on content that delivers specific value to them.
- Think in terms of “the podcast for people who…” and niche down from broad categories (e.g., “business” becomes “branding for solopreneurs”).
- Don’t be afraid to start narrow—you can always expand once you’ve built an audience.
Blubrry Supports You:Our onboarding guides, Podcast AI tools, and educational resources are designed to help creators like you get clarity on your mission. A focused show is a findable show—and we’ll help you get there.
🎨 Mistake #5: Weak Branding and Presentation
Why It’s a Problem:You only get one chance to make a first impression. Your title, cover art, and description are what convince someone to click “play.” If these elements look amateurish, generic, or unclear, you risk turning away listeners before they ever hear your voice.
Branding Pitfalls That Repel Listeners:
- Generic or confusing show titles.
- Cover art that’s cluttered, unreadable, or low quality.
- Descriptions that don’t explain what your show offers or who it’s for.
How to Fix It:
- Choose a clear, descriptive title that’s memorable and relevant to your niche.
- Invest in professional-looking cover art—legible at small sizes and visually aligned with your brand.
- Write a description that speaks to the value your show provides, not just what it talks about.
How Blubrry Helps:We offer branding guidance, templates, and referrals to trusted designers if you need a hand creating great visuals. Plus, our platform lets you update and test your branding over time—because refining your identity is part of the process.
Avoid These Pitfalls and Set Your Podcast Up for Success with Blubrry
✅ Don’t Just Avoid Mistakes—Solve Them with Blubrry (and Real Human Support)
You don’t have to go it alone. Every successful podcaster has hit roadblocks—but with Blubrry, you’ll have a dedicated support team ready to help you solve them.
Whether you’re trying to fix an issue, set up a feature, or just talk through your strategy, Blubrry’s support is completely free—and entirely human. No bots, no AI-generated replies, just real people who care about your show’s success.
Here’s what you get with Blubrry Hosting:
- 🎙️ Podcast hosting built with control, flexibility, and growth in mind
- 🌐 A free WordPress-powered podcast website for every hosting plan
- 📊 IAB-certified podcast stats to track your real progress
- 💼 Monetization options like affiliate integration and more
- 🤝 Unlimited FREE support via:
- 📞 Phone calls (yes, real humans!)
- 📧 Email & ticket system
- 💬 Zoom video calls for screen sharing and in-depth guidance
- 📚 Step-by-step documentation and video tutorials
Whether you’re launching, troubleshooting, migrating, or growing, our expert team is here to walk you through it—all at no additional cost. Learn more about our support.
🎧 Ready to Launch or Reboot Your Podcast with Confidence?
Let Blubrry help you fix what’s broken and build something even better.
👉 Start Hosting with Blubrry Already using another platform? We’ll migrate your podcast at no cost.
Need help deciding? Contact our support team—we’re real podcasters too.